Consumer Pulse Wave 2

The financial impact of COVID-19 preventative measures continues to be significant and broadly felt as nearly 3 out of 5 (57%) UK consumers are currently being impacted financially.

Among those UK consumers being impacted, 13% stated they have lost their job this week, as compared with 11% last week. The rate for Gen X job loss increased most significantly, more than doubling, from 5% to 12% week-over-week.

Impacted Gen Z consumers were among the most concerned about their ability to pay bills and loans going forward, at 76%. This compared to 70% for all consumers and 51% for Baby Boomers.

A significantly lower number of impacted consumers indicated they do not know how they will pay their bills (15%) compared to the prior week (23%), as nearly 1 in 4 (23%) of those impacted plan to use money from the Coronavirus Job Retention Scheme.

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