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Business enquiries: If you have a non-sales related query please call us on our new number (+44) 0113 538 0016

Marketing Mix Modelling

Continuously measure, understand and optimise your marketing channels and strategy based on sales, ROI and brand health performance.

Optimise your end-to-end marketing investment and advertising strategies.

Minimise media waste

Pinpoint the impact of your marketing investments across channels and campaigns

Capitalise on changing market dynamics

Quickly identify, understand and adapt to the forces impacting your business

Deploy the right tactics

Act based on holistic measurement, predictive insights and expert consulting

Optimise ROI with holistic measurement

Measure and optimise your strategies with cross-platform measurement across all channels to ensure you’re making the right marketing decisions.

Adapt with flexible and granular insights

Access market, channel and campaign-level analytics to make better data-driven decisions about how to improve marketing ROI.

Act faster with always-on

Always-on platform providing performance metrics and real- world scenario planning and predictions when you need it.

TRUAUDIENCE USE CASES

TruAudience

Target your best potential customers

Identify customer segments that are most incremental to your brand and adjust spend accordingly.

Optimise the path to purchase

Identify where in the funnel each marketing channel sits and learn how each channel drives engagement in the customer journey.

Transform your approach to marketing analytics and attribution

If you’re a consumer with questions or issues related to your personal credit report, drivers history report, disputes, fraud, identity theft, credit report freeze or credit monitoring services, please visit our Customer Enquiries page for assistance.

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Business enquiries: If you have a non-sales related query please call us on (+44) 0113 538 0016

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