Consumer Pulse Wave 9

Having hovered around 60% the first few weeks of lockdown, the number of households reporting a negative financial impact from COVID-19 is now down to 53%.

Among those who’ve been impacted, 68% worry about their ability to pay their bills and loan commitments — a proportion that’s remained very stable throughout the crisis (albeit 61% expect default to come in a month or longer).

Among those who’ve escaped a negative financial impact to date, only 6% are worried they’ll be impacted in the future.

Though more exposed in general, it’s younger households that have been driving the overall improvement: From highs of 73%reported in June, the number of households (aged 45 or younger) reporting a negative financial impact is now down to 62%.