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EuroDirect Expands International Market

13 September 2004

International geodemographics and data specialist EuroDirect has expanded its sales and support network with representation in Germany and Belgium to service the European market.

This expansion has been in response to increased demand from international clients for its global award-winning marketing intelligence system MICROVISION and its worldwide range of CAMEO classifications.

EuroDirect now has CAMEO classifications coverage across Western European countries including: Austria, Belgium, Denmark, France, Finland, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the UK. Additional classifications for other West and Eastern European countries are currently in development.

Wim Schaap has over 18 years experience of international sales of software and services for the direct marketing industry. His remit will be to build sales in the German and Italian markets

Frans Hendrickx will focussing on the Belgium and Netherlands markets where he has been a key player in the development of the Direct Marketing Industry over the last 20 years.

Martin Bradbury, International Client Services Director at EuroDirect comments:
"MICROVISION and CAMEO are truly international products, and this is reflected in their uptake by European organisations. It's highly encouraging to see such high demand for our CAMEO classifications in European territories, and our decision to expand our network oversees demonstrates both the demand for these products and our commitment to providing an excellent and dedicated service to our European customers."

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