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News

As specialists in managing consumer data, TransUnion has a wealth of industry experts who are able to provide insight and analysis into every sector, as well as add further depth to research.

In this section of our website you will find current TransUnion news stories as well as press releases issued in previous years. For any media enquiries, interview requests or industry insights, please contact our PR Team at pressteam@transunion.co.uk

The information in the press releases below is intended for journalists and media professionals only. The information should not be construed as a financial promotion under the Financial Conduct Authority's (FCA) Handbook of rules and Guidance.

Viewing Articles for May 2004

EuroDirect Unveils Canadian & US Targeting Solution at CMA Exhibition, Stand 539, 3-5th May, Ottawa, Ontario

23 May 2004

EuroDirect, the UK's leading data specialist, plans to launch two more brand-new classifications at the CMA 2004 exhibition; CAMEO USA and CAMEO Canada. These latest additions to the global suite consolidate CAMEO as the world-leading consumer profiling and targeting system. The systems are used by both marketers that operate in a single country, or for pin-point targeting on a regional or even global basis. For companies looking for the ultimate scaleable segmentation and targeting system, CAMEO provides an exciting and revolutionary development in direct marketing.

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CALLCREDIT LAUNCHES ‘CREDIT FAMILIES’ FILE

01 May 2004

To help direct marketers qualify their prospects more effectively based on their credit risk, Callcredit has undertaken a scoring analysis of the marketing Electoral Roll, which puts individuals into one of five ‘Credit Families’.

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