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Callcredit Strengthens Marketing Solutions Team

22 March 2004

Callcredit, the credit reference agency and consumer information services company, has strengthened its marketing solutions team with the appointment of Glyn Cowlishaw as a sales manager.

Glyn's role will be to develop sales of Callcredit's credit marketing solutions to the direct marketing, marketing services and financial services sectors.

He has joined Callcredit from rival company Experian where he was a senior account manager.

Callcredit's portfolio of credit pre-screening, scoring, fraud prevention, data cleansing and data enhancing services has rapidly established the agency as a third player in the market.

Alison Nicholson, Callcredit's sales director for marketing solutions, said:

"We are breaking new ground in the market place by developing solutions that fit clients' requirements and can be delivered where and when they want - rather than dictating the solution and the manner in which it is accessed".

"Glyn is an important addition to our team. His knowledge and experience of the industry will be invaluable in helping us to maximise the market opportunities that exist."

Glyn Cowlishaw has an honours degree in business studies, a diploma in marketing from the Chartered Institute of Marketing, and is a member of the Institute of Direct Marketing.

For more press information contact:
Steve Clark, Peter Downey or Daniel Kennedy at Source Marketing Communications,
Tel: 0113 380 1644.
Email: steve@sourcemc.co.uk, peter@sourcemc.co.uk or daniel@sourcemc.co.uk

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